Amazon is a very profitable marketplace for dropshippers to find success and make high figures in product sales. In my Amazon guide, you will learn how to begin dropshipping and the benefits of Amazon:
How Does Amazon Work Exactly
Amazon is undeniably one of the biggest eCommerce platforms. It wasn’t always on top, but Amazon surpassed its competitor eBay because they the retailers and manufacturers sell high quality brands and products to keep buyers pleased. Not all brands and products get approval, this makes items listed on Amazon more exclusive or highly trusted.
Now, how effective and profitable is it to dropship products through Amazon? First most, Amazon has a dropshipping fulfillment program that allows dropshippers to ship products toAmazon where they store and inventory the product. Soon as the product is sold, they ship the item directly to the customer. This method is definitely effective for dropshippers because Amazon is known for fast shipping times, so in some cases the customer will receive the product faster than the expected delivery time.
Amazon’s Dropshipping Policy
For the most part it is okay for dropshipping which acts as a third party to fulfill orders. Amazon sellers that wish to fulfill orders using dropshippers, here are the guidelines:
Be the seller of record for your products
Sellers must identify themselves on all packing slips for each product and any other information provided or included in connection to the customers purchase.
Sellers must be responsible for all transactions made on Amazon, you are the only point of contact.
Follow all other Amazon seller agreement terms and relevant policies.
Not complying with Amazons dropshipping guidelines and using other preferred methods, can result in suspension or a banned seller account
The benefits of using Amazon for Dropshipping:
A Very Large and Broad Audience Range to Promote Products
Amazon has reported that there is about 310 million active users buying and selling through Amazon. With the right experience to sell and dropship products efficiently; you can develop a solid customer base. If you have an online store you can lure customers through Amazon giving you an opportunity to develop a better relationship with those already existing customers making them more loyal to your business’s brand.
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Less Marketing Costs
Dropshipping through Amazon gives you a big break from spending a good amount of money purchasing ads to promote your product on other platforms like Google orFacebook. Amazon has the option to run ads, but the organic traffic is already competent enough to drive a good amount of free traffic to make sales. If you do decide on using Amazon ads, it’s very reasonable you decide how much you want to spend because running any ads has not minimum requirements.
Amazon Dropshipping Strategies: Choosing the right products to sell on Amazon
Amazon is very protective with approving products sold on their platform.They want to uphold a standard for what they consider good quality goods soAmazon has created numerous requirements and restrictions that sellers must comply with. (approval requirements) However, Amazon has a list of eligible products or stores that don’t need approval because they already have trust in the products. On their pre-approved list you will see categories like books, computers, video games, electronics and office items are all eligible to sell without approval. If you’re not sure if your products are eligible, Amazon also has a restricted products list that is for certain those products or category items will not be approved. Generally they have restricted items that can be harmful and dangerous like hover boards.
Social Media Marketing
Social media marketing is one of the best ways to communicate and reach out to your customers and audience interested in your brand. It’s free and effective! Also, social media marketing allows retailers to promote their brand, vision, mission and their personality. All of these represent exceptional retailer characteristics that open up your reach to broaden you target audience. Putting in effort into your social media marketing will pay off eventually, when your social media accounts are well managed.
Your customers will be more engaged and involved in your brand and will attract attention to your retail store. However, it does take some time to gain your audience’s interest. It’s important to switch up what you post on your social media accounts. It’s a big turn off if it seems you are only trying to get customers to buy your products. Customers do not like when someone is only trying to get their money. Try to post entertaining and enjoyable content related to your brand. Once in a while you can remind your audience what products you are selling.
Once you’ve got the hang of creating content to post, there are services out there to help those with social media marketing. Services like Hootsuite prevents all that time wasted logging into to each social media account and posting the same information. It is a real convenience.
How to use Email Marketing to help your online business
Starting your own website to promote your products and using dropshipping as a retailer, is a good route people take to become more successful in the wholesale industry. One way to help your website grow is to connect with people through email marketing! Email marketing is heavily effective for people who have an existing customer base. To start creating a customer base you should be collecting email addresses. In your emails, you can promote new products, special offers or advertise any upcoming sales. Follow the email marketing laws and guidelines to keep good credibility. Then you will gain growth and loyalty in your customers. Building a client base in email marketing will help make sale conversions by keeping a healthy relationship with them.
WordPress and other eCommerce platforms like WooCommerce already provide Website themes. However, Turnkey services like Template Monster sell already designed and profitable eCommerce websites for dropshipping products. If you decide to purchase a Turnkey website from Template Monster, you will gain access to CMS (Content Management System) editing tools to make any changes to your ready-made website. They also provide addition assistance like tutorial lessons on installing and setting up your purchased website.
These are the available themes for each platform:
Rich and Attractive Website Designs
The Turnkey website theme selections range from simple, but effective to modern and stylish. There are already customized website themes built for your product you wish to start dropshipping. They are certain you will be able to find a template theme that appeals and meets your expectations. The idea for each of these Turnkey ready-made website designs is developed around a product’s niche market that gives you a higher chance to profit faster dropshipping rather than trying to develop a website from scratch on your own. You should be able to find a theme that is relevant to your needs.
Installing A Turnkey Website
After purchasing a Turnkey website all you have to do is upload the files provided to your hosting server. If you are not familiar with this process, Template Monster provides a exclusive tutorial video to help navigate you to complete installing your Turnkey website. There is also a option installation service available to purchase that lets their technical support team fully install your website for you.
Easy To Use Editing Tools
For all Turnkey websites provided by Template Monster will allow you to fully customize your theme to your liking. The Turnkey’s CMS editing tools are easy to pick up and use, it doesn’t require learning a higher technical background. All the websites content is divided in boxes, to arrange your website’s content, literally just click on the box and drag it to where you want it.
Technical Support Services
For any assistance or issues with you Turnkey website, help will be provided by Template Monster’s support team. Their customer support is available 24/7 by either call or through their online live chat service.
Social Media Marketing Resources:
Hootsuite is a third-party application that conveniently combines all of your social media account feeds into one dashboard. It’s a website-based platform only so you won’t have to download any software. It allows you to write, send, track and even schedule posts from its easy to use interface across multiple social media account platforms smoothly.
Overall, It is a great tool for marketing products if you are a online retailer, it saves tons a time for those people or businesses to manage multiple social media accounts. For example, managing Facebook, Twitter and LinkedIn can be done in on sweep for most social media purposes. Also, you can add team members and implement work assignments to them. Then you can monitor analytics and overview performance as well.
Aweber is an outstanding email marketing service to help any online business succeed. They provide resources like video training, how-to guides and an award- winning blog that is constantly updated with marketing news and tips. They have great features and user-friendly customizable sign-up forms. Aweber is a awesome provider with a large amount of tools that can help serve many purposes. The list goes on from how much features they have to offer from performance tracking, autoresponders follow-ups and collecting and managing subscribers.